Why We Typically Recommend 200# (Mullen) vs 32ECT
Many packaging people will tell you these two different types/grades of corrugated board are identical and interchangeable but that is not always true. Our “no surprises, no disappointments” approach...
View ArticlePantone’s 2024 Color of The Year – Peach Fuzz!
When you are in the printing business, shipping envelopes, e-commerce mailer boxes, or subscription boxes, one of the things you look forward to this time of year is when Pantone announces the Color of...
View ArticleFree Packaging Design Service. No Tipping Required!
Call it tipping overdose or “tipflation”, tipping has recently become a very contentious topic. In my youth I worked as a server and at least two of our kids have worked in food service, so I can...
View ArticleHow Amazon SIOC and DTC Packaging Design Can Combine for Additional Savings
I recently read in Packaging World Magazine that Amazon SIOC (ships in own container) increased from 8% in 2021 to 11% in 2022. Undoubtedly, we will see that percentage increase again in 2023. If you...
View ArticleFree Inside Print on E-Commerce Boxes!
The most popular type of box used for DTC (direct to consumer) shipping remains the basic die cut mailer. There are many slight variations and names for this style of box including presentation box,...
View ArticleInside Printing on RSC Style Boxes
Perhaps in an effort to minimize cost, you are already using RSC style boxes to replace the use of higher cost die cut mailers. Or maybe this is a change you are considering in 2024? It is a very...
View ArticleDTC Packaging – Can Sustainability Go Too Far?
You have probably tried unscrewing the cap on a new plastic bottle of water but found the bottle so soft and pliable that water spurts out the open top. Or a plastic bottle that is poorly molded and...
View ArticleConsider Flexo Printing for Your Custom Boxes
Sometimes we in the industry may take for granted our knowledge of the processes of box printing. Many custom packaging buyers may not know the ins and outs of how their boxes are printed, but rather...
View ArticleE-Commerce Packaging – Drivers Wanted!
In 1995, almost thirty years ago, car maker, Volkswagen launched one of its most successful and memorable ad campaigns ever, the slogan was “Drivers Wanted”. Those ads still stand out in the long...
View ArticleCalculating the True Cost of your E-commerce Shipments
Every e-commerce company ever launched will eventually discover their packaging cost goes far beyond the price of a mailer box or mailer envelope. Unfortunately, this realization usually comes long...
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